Innovecs Unveils Innovecs Play as its Sub-Brand: A Next-Gen iGaming Development Studio

Quick summary

Innovecs has launched Innovecs Play, a dedicated sub-brand and full-cycle iGaming development studio, to deliver scalable and regulatory-compliant gaming solutions for global operators, providers, and platforms. This strategic move strengthens Innovecs’ position in the iGaming sector, building on its decade-long expertise in gaming innovation.

Innovecs, a global digital services сompany, proudly announces the launch of Innovecs Play — a full-cycle iGaming development studio delivering end-to-end solutions for iGaming providers, casino game developers, aggregators, and sportsbook platforms.

Backed by Innovecs’ extensive experience in game development and a strong presence in the gaming sector, Innovecs Play emerges as the newest specialized sub-brand under Innovecs, joining Innovecs Supply Chain, Innovecs Games, and Innovecs High Tech. This strategic expansion reinforces the company’s commitment to delivering custom, high-performance, and regulatory-compliant gaming products worldwide.

"Since the inception of our gaming vertical in 2015, we have been committed to driving technological innovation in the iGaming space. Over the years, our team has created numerous top-tier gaming solutions for global clients, shaping the best player experiences and high-performance platforms. The launch of Innovecs Play is a natural evolution of this success, allowing us to intensify our focus on iGaming and empower our partners with industry-leading technology and performance," shares Alex Lutskiy, Founder and CEO of Innovecs.

With 300+ successful projects, 100+ global clients, and a team of 200+ experts, Innovecs Play provides a full spectrum of iGaming solutions, including iGaming development, slot and casino game creation, platform engineering, and backend infrastructures. By leveraging data-driven insights, cloud scalability, and seamless API integrations, Innovecs Play develops customized, future-ready gaming products that align with the dynamic needs of the market.

“With the iGaming industry experiencing rapid growth and innovation, Innovecs Play is our strategic response to the evolving needs of operators, aggregators, and game providers worldwide. Leveraging our deep engineering expertise and industry know-how, we are committed to building scalable, engaging, and regulatory-compliant gaming experiences that drive player engagement and revenue growth,” says Oleksii Isaiev, VP of Innovecs Play.

To support this launch, Innovecs has introduced a dedicated Innovecs Play website, offering an in-depth look at the brand’s expertise, services, and latest use-cases. The platform will serve as a hub for industry insights, partnership opportunities, and updates on the company’s growing impact in the iGaming space. Additionally, Innovecs Play debuts with a distinct brand identity, including a dedicated logo and positioning that reflect its mission to redefine the iGaming landscape with cutting-edge innovation and expertise.

For more details about Innovecs Play and its services, please visit www.innovecsplay.com.

About Innovecs Play

Innovecs Play is a full-cycle iGaming development studio specializing in custom casino games, scalable platforms, and backend solutions. We help iGaming providers, operators, and aggregators create high-performance, compliance-ready, and innovative gaming products. With data-driven insights, cloud-based scalability, and 300+ projects delivered, we empower clients to scale their iGaming businesses efficiently.

About Innovecs

Innovecs is a global digital services company operating in the US, the UK, the EU, Israel, Australia, and Ukraine as a parent company. Innovecs drives innovation across general tech and specialized divisions: Innovecs High Tech, Innovecs Supply Chain, Innovecs Games, and Innovecs Play. Innovecs is recognized in the Inc. 5000 list, IAOP’s Global Outsourcing 100 and included in the Global Top 100 Inspiring Workplaces list.